Basic economics teaches us that the demand for a product or service in the market determines its supply. People would continually demand for a product or service that they derive utility from. In other words they demand products that add value to their well being. People are naturally attracted to things that give them satisfaction the same way ants are attracted to sugar. The most sought after products in the market are those identified to meet the yearnings of every class in the society. The greatest blue chip brands in the world are those brands that have added value to most of the households across the world, the likes of Microsoft, Pepsi, Coca-cola, Toyota, Mobil, e.t.c. Their products are ranked as premium – first amongst equals.
The greatest soccer teams in the world have a huge fan base because they add value to the lives of their fans. Their quality of play and system of administration endear more supporters to them. You can’t compare the fan base of the best team in a first division to the fan base of the best team in a second division. Although both teams play football, they are not in the same division. People will naturally associate with top quality and this can only be measured by the divisions they play in. Anytime a “great” team wins a globally recognized tournament her fans are left in cloud nine – they’re made proud and excited. This is the value they add. That is why they are counted in a special class above equals.
The greatest blue chip brands and greatest soccer teams have something in common – they add value. They enjoy great patronage because they provide goods and services that meet the yearnings of their customers cum fans; hence they have mustered a bandwagon for their products and services. The reasons they’ve achieved their unparalleled feats is that they are diligent and driven by excellence.
As a Christian what differentiates you from the rest of the pack is the value you add. If you don’t show qualitative Kingdom values nobody would glorify your Father in heaven for your sake (Mat. 5:14-16). It’s the degree to which you make yourself available for God that you’ll shine so make every effort to be fit for the Master’s use (2Tim. 2:20-21).
As a Christian for you to be a successful value adder you must be diligent. In other words, you must be focused, dynamic, purposeful, ingenious, proactive, pragmatic and dexterous. With these qualities you would certainly impact the world around you immensely (Prov. 21:5) and you’ll have your place before great men (Prov. 22:29). A lazy Christian is doomed (Prov. 21:25).
You must vigorously pursue the excellence of God’s grace in all your endeavours, because it’s through the knowledge of God’s grace that you’ll appreciate the beauty of God in you and what God demands from you (Tit. 2:11-14). The Apostle Paul took advantage of this knowledge in his labours (1Cor. 15:9-10) and he has become the most celebrated Apostle in the Bible. He wrote about 13 out of the 27 books of the New Testament.
Add value to yourself and to the world at large because God has configured you to do so (Eph. 2:10). You are a Premium gift to the world and your manifestation is earnestly awaited (Rom. 8:19) – don’t delay.
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Posted by: emeka ofia |